TheGreen Pet CEO Larry Wright and Cool Care Technologies President Brian Wright
Here is an excerpt of an article in the Deerfield Review about us. We are very excited about it! To read the complete article, click here –
Three years ago, Larry Wright was just doing his job when he decided to take on a new project for his venture capital company: funding and running the financial end of The Green Pet Shop, a manufacturer and distributor of eco-friendly pet products.
But a hunch about the company intrigued Wright so much that he took a more vested interest and, in 2011, he bought the Deerfield-based company he now runs. “I’ve always been a pet person, but it was more than that,” said Wright, who spent two decades as a commodities trader before becoming a venture capitalist in 2000. “I believed from a business perspective that this was not a trend.”
“This is the only product of its kind,” said Wright, who uses the pad for his dog, Reggie, a St. Bernard Great Pyrenees mix. “You don’t have to add water, you don’t have to refrigerate it, it doesn’t require electricity, and it’s pressure activated, so when the dog lies on it, it will cool him for up to three hours and will recharge itself automatically.”
In addition to doing extremely well in the pet market, Wright discovered several months ago that the Cool Pet Pad had another demographic: older women.
“I would get phone calls from women all the time and the story was always the same,” Wright said. “They would ask if it was okay to use their dog’s cooling pad in their bed, and I would say yes, and then they’d tell me, ‘Okay, it’s for me.’”
It was a discovery that in 2012 led him to manufacture two cooling products for humans that have sold extremely well: the Cool Flash Pad mattress pad the Cool Flash pillow.
His son, Brian, a University of Kansas graduate who joined The Green Pet Shop in 2012, will spearhead the new company.
“The potential is limitless,” Brian said. “This is a very special product that has already grown tremendously and that will continue to do so.”